Client Testimonials

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Google Sep 17, 2021

My wife and i have bought several cars over that past 5 years, and all of them have come from Don Johnson Motors Cumberland. We have had nothing but great service, all the staff if helpful and professional. We will keep doing all our business at Cumberland.

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Google Sep 17, 2021

Great customer service from Ray and the others. They took care of everything.

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DealerRater Sep 17, 2021

Don johnson cumberland really has it together.... from the sales team to the loan specialist. Ray from sales was really on top of his game got us in the car we wanted no problems and fast, didn't try to sell us a more expensive model got us what we wanted no pressure!!

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Google Sep 13, 2021

They hosted a car show for rutabaga days, they were exceptionally great hosts. They had a DJ playing music oh, and they had food and drink that they supplied for free. The staff there was super helpful and they had set up tables and chairs to help make everybody comfortable. That dedication the community says a lot about character of the dealership.

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Google Sep 12, 2021

They have a fantastic Sales Manager! If you want a great experience, look no further than Don Johnson’s in Cumberland!

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Google Sep 3, 2021

We are very impressed with the service we received at Don Johnson's in Cumberland. Everyone was friendly and always concerned that we were treated well. Ray was very good to work with. Easy conversations, no pressure. We will definitely come back when we are ready to purchase another vehicle.

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Google Sep 1, 2021

Car show was great

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Google Aug 30, 2021

We had a very positive experience at Don Johnson's in Cumberland. Everyone was very friendly and knowledge.

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Google Aug 21, 2021

Buying our Ford Bronco from Don Johnson’s Cumberland motors was excellent. Ray was outstanding to work with and the whole staff and environment was welcoming, friendly and helpful. I highly recommend them to anyone in the market for a new car!

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Google Aug 18, 2021

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Google Aug 18, 2021

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Google Aug 8, 2021

Great experience

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Google Aug 8, 2021

We had an excellent experience at Don Johnson's in Cumberland. I spotted a vehicle I was interested in and was promptly emailed, by Alison who had an appointment set up to test drive it within hours. On a Saturday might I add. Ray was our salesman and he was very friendly and accommodating. The waiting area is very clean and inviting. Refreshments and clean facilities were at our disposal while waiting for financing, which Jeff handled very quickly. We will definitely return for another vehicle in the future!

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Google Aug 2, 2021

Ray and Bob were great! Got me a perfect truck!

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DealerRater Jul 24, 2021

Was very helpful in showing me all the options of the new 2021 f150. I didn't know a Ford could look so fantastic as it did there. But then again it is a Ford. Everyone at the dealership was very helpful and curious I will definitely go back to them in the near future.

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Google Jul 21, 2021

I was having problems getting anyone to give me a loan or help in getting me some credit. I never thought that i wouls ever be paying on a car. But i went thru a place called Cedit acceptance and they worked witb Don Johnson motors in Cumbeland. Jame n Jeff were fantastic. They worked with numbers n different videos and finally they worked it out that was able to get a car. Í really appreciate the guys were able to get me in a 2013 Ford Focus.

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Google Jul 17, 2021

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Google Jul 12, 2021

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Google Jul 8, 2021

Ray Nelson and the crew were terrific!

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Google Jun 29, 2021

Friendly and responsive folks. Bit busy but didn't negatively impact our experience. Most frustrations we had in our shopping experience were due to directives from ford corporate vs the dealership itself. Taking that aside, it was a fantastic experience that I can rate favorably.

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Google Jun 20, 2021

Very friendly sales guy not pushy we did buy a truck they made it very easy

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Google Jun 20, 2021

Jake helped us find our vehicle and he was very pleasant. Rest of the staff was friendly as well. Got to test drive, check out specs and carfax to make sure we got what we needed. Whole process was easy yet thorough.

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Google Jun 20, 2021

Outstanding service. Definitely met our needs and wants. Will definitely return in the future for another purchase.

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Google Jun 19, 2021

Everything was as said drove 9 hrs to get it and 9 hrs back quick and easy , would buy from them again.

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Google Jun 16, 2021

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Google Jun 3, 2021

Great truck at a great price. Friendly service. Thanks Jake!

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Google Jun 2, 2021

Ray Nelson helped me find just what I was looking for, kept me in the loop through the whole process and got me a great Jeep and deal!

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Google May 31, 2021

Love my car!

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Cars May 26, 2021

I have only the highest praise for Johnson Motors-Cumberland WI. I have purchased used vehicles twice in the past few years. The philosophy of the entire dealership remains consistent. They treat customers with respect and do not use high pressure sales tactics. I highly recommend Ray Nelson if you are considering a new or used car. You will not be disappointed. My experience with the service department equals that of the sales people. Very professional service area, bright, clean and the service personnel are willing to go the extra step to ensure the job is done right.

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DealerRater May 26, 2021

I have only the highest praise for Johnson Motors-Cumberland WI. I have purchased used vehicles twice in the past few years. The philosophy of the entire dealership remains consistent. They treat customers with respect and do not use high pressure sales tactics. I highly recommend Ray Nelson if you are considering a new or used car. You will not be disappointed. My experience with the service department equals that of the sales people. Very professional service area, bright, clean and the service personnel are willing to go the extra step to ensure the job is done right.

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Google May 25, 2021

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Google May 23, 2021

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Google May 22, 2021

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DealerRater May 22, 2021

We've worked with Ray Nelson, Brent Craine, Bob Cifaldi, and the rest of the Don Johnson's Cumberland team for years and that won't be changing anytime soon! Recently moved about 2 hours away and STILL come back for all our service and new vehicles because we know we will always be taken care of and treated like family.

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Cars May 21, 2021

We've worked with Ray Nelson, Brent Craine, Bob Cifaldi, and the rest of the Don Johnson's Cumberland team for years and that won't be changing anytime soon! Recently moved about 2 hours away and STILL come back for all our service and new vehicles because we know we will always be taken care of and treated like family.

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Google May 21, 2021

We've worked with Ray Nelson, Brent Craine, Bob Cifaldi, and the rest of the Don Johnson's Cumberland team for years and that won't be changing anytime soon! Recently moved about 2 hours away and STILL come back for all our service and new vehicles because we know we will always be taken care of and treated like family.

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Google May 21, 2021

Ray Nelson at Don Johnson motors in Cumberland Wisconsin is without a doubt one of the most amazing people I've ever had the privilege to work with. He is incredibly friendly, very knowledgeable about the vehicles on the lot, he has never been pushy. He is such a joy to work with. He would never put anyone in a vehicle that's unsafe. Ray really listens to what your looking for, what you can afford and he really tries to meet in the middle somewhere. As long as ray Nelson is working at Don Johnson motors I will continue ...

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Google May 20, 2021

Awesome experience dealing with Ray! Didn’t pressure me into buying anything, and made sure I was comfortable with numbers throughout the whole process. Wonderful service & everyone is very friendly!

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DealerRater May 19, 2021

Awesome experience!! Thank you Barry, for finding me a vehicle that fit my budget and lifestyle. I am back in a Jeep!! The whole process from start to finish was so easy. Everyone is great too work with. Thanks, Sandy V.

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Google May 17, 2021

Great service. Salesman Ray was knowledgeable and entertaining. Overall 5 star experience.

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Google May 16, 2021

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Google May 15, 2021

Excellent and considerate service. Highly recommended.

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Google May 13, 2021

Great no pressure salesman with the reassurance of full backing from all management. Overall great buying experience and I would definitely recommend!

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DealerRater May 13, 2021

Thank you to Brook for her quick response to my questions and to Jake, Rod and Suzy for making our lease buy out so easy...Great job!!...Great dealership!!

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Google May 13, 2021

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Google May 9, 2021

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Google May 7, 2021

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Google May 7, 2021

Nice friendly staff and they price their used vehicles typically in the low end of KBB!

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Google May 6, 2021

It was easy and simple and I felt like they reitook good care of us.

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Google May 4, 2021

Great Experience and friendly people

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Google May 4, 2021

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Google May 2, 2021

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Cars May 2, 2021

No pressure and great selection. Brent is a great person and a good man. He sold me my 2014 Jeep Cherokee Trailhawk for well under market, plus reduced the price more for being a loyal, repeat customer. They sell great pre-owned cars. Suzy makes the paperwork a breeze and is honest, thorough and friendly. 5 stars. Will be back. Totally recommend

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Google May 2, 2021

No pressure and great selection. Brent is a great person and a good man. He sold me my 2014 Jeep Cherokee Trailhawk for well under market, plus reduced the price more for being a loyal, repeat customer. They sell great pre-owned cars. Suzy makes the paperwork a breeze and is honest, thorough and friendly. 5 stars. Will be back. Totally recommend.

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Google Apr 28, 2021

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Google Apr 28, 2021

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Google Apr 27, 2021

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Google Apr 26, 2021

Had a great experience, everything went smooth and was in and out. Sales team went above and beyond to shop for the best financing rate.

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Google Apr 23, 2021

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Google Apr 21, 2021

Courteous service and knowledgeable staff. Worth the drive from Duluth.

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Google Apr 18, 2021

I was able to test drive several trucks and the staff all worked hard to provide a fair price on the truck I chose as well as my trade in.

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Google Apr 18, 2021

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Google Apr 14, 2021

We bought a Chrysler Pacifica from Ray Nelson. He was very knowledgeable about the vehicle, and did a nice job going over everything with us. Suzy Stalker also did a fantastic job walking us through all the financing options, and helping us choose the right one for us.

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Google Apr 11, 2021

My wife and I experienced a five star experience at the Don Johnson Auto Dealership at Cumberland, Wisconsin. Auto Sales Representative, Raymond Nelson, took us on a tour of the facility and we met several other staff individuals. We soon found the perfect vehicle at the right price which we purchased. We have never met a auto sales representative more friendly, understanding, and knowledgeable about the auto we purchased than Ray. Ray spent a lot of time showing us the many features of the vehicle that we purchased which we very much appreciated. Thanks to Ray, our experience at the ...

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Google Apr 6, 2021

It seems it is hard to find a dealership these days that puts the customer first, especially when you get into more rural areas. I didn't purchase my new Ram 3500 here (because I ordered it and drove 400 miles to pick it up because of the pandemic and lack of supply) but I did take it here when I had a warranty issue. They took care of it in the most professional way in their beautiful clean dealership. Nicest people on the service side of things and I will be sure to try out the sales side soon because my ...

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Google Apr 6, 2021

I worked with Ray on getting my used 2018 Ford Escape and not only do I love the car but I loved the hospitality given to me while I was in the process of purchasing. Great service all around.

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Google Apr 5, 2021

Very good service. We see Rod for all our auto needs and he always goes above and beyond to find what we want.

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Cars Apr 4, 2021

I was treated with very good respect from Brent. He did a great job listening to what I wanted and trying to find the perfect vehicle that fit my needs. He was able to do that with a positive attitude and patience. I also had very positive experience with Susie who helped me finance my vehicle at the end. I would certainly recommend Don Johnson to other folks.

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Google Apr 1, 2021

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DealerRater Mar 30, 2021

I couldn’t be happier with the sales manager Jake Hamack. He was polite & very professional. Such a gentleman. My son Jeremy bought me a white New Jeep Compass. The team was Great to work with!!

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Google Mar 28, 2021

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Google Mar 28, 2021

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Google Mar 27, 2021

Dealt with the repair dept, they got me in at my appointed time and finished the repair on time and at less $ than the estimate. Courteous and ptofessional.

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Google Mar 26, 2021

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Google Mar 25, 2021

Its very nice place and have a good service!

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Google Mar 24, 2021

I worked with Ray while buying my vehicle. I told him what I was interested in and he was quick to find me a vehicle that was right for me. The whole process seemed smooth!

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DealerRater Mar 23, 2021

Very friendly service people. They seem to work with me on price and my trade in was reasonable.. The finace lady was very nice and helpful

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Google Mar 22, 2021

The staff created a very enjoyable Ram 1500 repair experience. They were friendly, prompt, knowledgeable, thorough and they all seemed to take pride in the service. The whole facility was extremely clean, well lit and safe. I enjoyed relaxing carefree in the waiting lounge with WiFi and refreshment. The repair cost is upfront and fair. I was not surprised as I had the same great experience last year at their Rice Lake dealership.

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Google Mar 21, 2021

Great experience. Jake was very helpful and absolutely no pressure. He called before and after pick-up asking if we had and questions/ concerns. Everyone we worked with was outstanding!

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Google Mar 20, 2021

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Google Mar 19, 2021

Awesome service from a great organization!!!

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Google Mar 19, 2021

A great car buying experience!

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Google Mar 19, 2021

Phenomenal sales department! Barry is a one of a kind salesman, also the finance Department went above and beyond our expectations. I can't say enough good things about this dealership as a whole. State of the art shop and Jamie in parts is awesome! I'll be a returning customer for sure. You guys have a great crew there! Love the truck I got there. I've told everyone I've talked to for a vehicle go to cumberland Don johnson's.

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Google Mar 19, 2021

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Google Mar 19, 2021

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Google Mar 19, 2021

It was very clean and everyone was friendly

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Google Mar 18, 2021

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Google Mar 11, 2021

I just purchased a 2021 Durango from Ray. It was an awesome experience. No hassle or pressure he is great. I will definitely be back

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Google Mar 6, 2021

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Google Mar 5, 2021

I purchased a vehicle yesterday and had excellent customer service! Thank you Alison, Brent, and Suzy for making things go so smoothly for me!

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Google Mar 3, 2021

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Google Mar 2, 2021

Jeff was great to work with. He was very friendly and knowledgeable. I'd definitely recommend buying from Don Johnson!

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Google Mar 2, 2021

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Google Mar 1, 2021

Friendly and listened to what I needed and got the deal done quickly. Thanks

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Google Feb 28, 2021

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Google Feb 28, 2021

I had a great experience here, just bought a vehicle last weekend. Ray was extremely helpful and friendly. Knowing we drove 2 1/2 hours to get there, and had 3 kids with us, he moved things along as quickly as possible. Suzy was also great to work with, very nice and professional. I would definitely go back there next time I'm in the market for a vehicle.

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Google Feb 28, 2021

The service was great, they told me my car repairs would take 4 hrs. It was done in 2.5 hrs. Impressive! They gave me a ride home so I did not have to wait on them. Great Service, Thank you Don Johnson of Cumberland.

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Google Feb 27, 2021

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Google Feb 25, 2021

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Google Feb 25, 2021